Video Marketing…Why Your Business Needs It

Now most content marketing has shifted to video streaming and businesses must move with the times in order to achieve and preserve success. Platforms such as YouTube, Snapchat, Vine, Facebook and Instagram have become ever more prevalent and accessible, and provide massive opportunities for video marketing and presentation. These online platforms allow audiences to share experiences and businesses to inspire and appeal to their audiences.

By connecting with your audience and continually marketing your brand effectively, you can widen your audience and develop brand loyalty. Video is proven to be more effective than text, due to the ease and speed that people can process video format in comparison to text. It allows direct communication, evokes emotive reactions and immediate feedback.


  • Video marketing is nearing 80% of all online content.
  • Mobile consumption of video content is rising by 100% annually.
  • 90% of consumers indicate product videos directly inform purchase decisions.
  • 92% of videos viewed via mobile are shared.
  • 95% of consumers retain information communicated via video while only 10% retain information through reading.
  • Businesses using video content benefit from a 41% increase in traffic through web searches compared to companies who don’t.
  • 51.9% of marketing experts agree that video offers the best return on investment.

Verdigris TV can help your business tap into this world of content marketing using powerful videos. Not only can we help you create a compelling videos that fit with your marketing strategy and builds your brand, we can help you a certain where your consumers are and how best to reach them. Let us ensure your video marketing campaigns exceed your objectives and propel your status not only on social media, but also the World Wide Web.